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Case Study No. 008

Island Fellowship Church.

A church community in St. Thomas, US Virgin Islands needed an identity that feels like the place: warm, welcoming, and rooted. Alok designed the Island Fellowship brand from mark to full identity system.

Client
Island Fellowship Church
Sector
Faith & Community — St. Thomas, USVI
Scope
Brand Identity
Island Fellowship Church brand identity presentation with logo, color system, and applications
Fig. 01 — Identity SystemBrand
The Challenge

Church identities tend toward the generic: a dove, a cross, a gradient. Island Fellowship needed a mark specific to its island home and its congregation, one that works on a sign, a bulletin, and a t-shirt with equal ease.

The Approach

A complete identity system built around a mark drawn for the island: logo, color, and typography designed to be reproduced simply and recognized instantly across print, apparel, and signage.

Island Fellowship Church primary logo lockup on white
Fig. 02 — Primary LockupBrand
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